Ice Shavings With Hot Sweet Soup Packaging Design(Proposal)
This is Taiwanese style ice cream.
The traditional Taiwanese snack, Ice Shavings With Hot Sweet Soup, has been transformed into a portable packaging format, designed to cater to the busy lifestyles of modern office workers and students. This means that ice products can be easily accessed at any time, increasing the convenience and variety of ice products available in supermarkets.
Each package is designed to serve two people, making it perfect for sharing with friends and family or enjoying alone. A brand-new way of eating is proposed by incorporating a syrup made from pure Taiwanese honey, rather than the traditional black syrup. This addition elevates the taste level, resulting in a sweet yet non-greasy dessert that pairs perfectly with the taro seasoning. With this, consumers can indulge in a delicious dessert with a lighter burden.
The packaging is designed using a bright yellow and blue color scheme, ideal for the summer sales season. The cool and refreshing color combination complements the product's cold and warm elements, making it stand out among other competing products on supermarket shelves.
This work is a practice version, not the final release version.
Food Photo Source｜Laurel Corporation（桂冠實業股份有限公司）
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